Search results for “direct channel”
Foreign hotels open to diversifying distribution mix in China
07/30/2019|6:13:44 PM|
Mini programs on Taobao, shopping links on Douyin…the new developments exemplify how exciting is China's ever-evolving e-commerce. And foreign hotel companies are increasingly trying to be a part of that.
What's driving Tongcheng-Elong's impressive growth in China?
08/28/2019|12:20:07 PM|
The online travel company has judiciously capitalized on its association with Tencent, and believes it is primed for sustaining its growth in the future.
Five tips to up the game for search optimization in China
07/23/2019|9:19:41 AM|
Travel brands should know more about the algorithms that shape content within the indigenous ecosystems in China, and ensure organic search works effectively as part of their overall digital advertising plans.
Amadeus helps China Railway on distribution amid evolution of global rail industry
07/02/2019|8:20:20 AM|
The company plays a role in connecting rail operators to travel agencies for now. Rail is a strategically important part to build a full-service travel platform.
Crafting a digital strategy for “not-a-go-to-brand” in China
07/03/2019|5:37:51 PM|
Air France KLM is open to embracing various touchpoints in China, including the ones owned by 3rd party channels/ platforms.
Accor’s renewed focus – aspirational and experiential aspects of a guest
06/11/2019|4:16:13 PM|
The driver for Accor going forward is the renewed focus on live + work + play aspects of a guest and owning the relationship, drifting away from being just owner of properties.
3 payment-related trends to watch out from China
06/03/2019|5:55:08 PM|
Technologies unlocking more sales channels, AI and simpler authentication are expected to drive interesting initiatives in this arena.
Huazhu net revenue rises 14.2% to $356 million in Q1
05/23/2019|7:31:53 AM|
Hotel turnover increased 17% to RMB7.2 billion. Net revenues from manachised and franchised hotel were RMB1.7 billion (US$257 million), representing a 15.2% year-over-year increase.
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