Search results for “digital transactions”
Alipay bridging the gap between trust and travel e-commerce transactions
09/30/2015|2:34:54 PM|
Selling travel products is a complex proposition, compared to traditional online retail. We assess how Alipay, as a specialist in the payment eco-system, is playing its part in travel e-commerce.
Air China achieves steady direct sales growth in first half
09/02/2015|6:22:23 PM|
After rolling-out a series of initiatives to improve the operational performance of its e-commerce platform, Air China is witnessing positive results.
Understanding local intricacies as a B2B specialist
09/09/2015|11:05:02 PM|
GTA believes it is equipped with a strong blend of content and technology expertise to make the most of its presence in the B2B segment.
Mobile rules, but offline, too, is pivotal as car rental brands scale up
08/22/2015|8:53:45 AM|
Car rental and service providers in China are looking at mobile for growth and cost controlling but that doesn’t mean that offline touch points are going out of favour.
Homeinns Hotel refuses to slow down in a taxing environment
08/13/2015|6:16:53 PM|
Q2 proved to be yet another tough quarter for Homeinns. But it is focused on strengthening its customer base via mobile and expansion of mid-scale portfolio.
eLong sets up special committee to evaluate Tencent’s privatization offer
08/14/2015|3:12:11 PM|
eLong has formed a special committee of three independent directors – May Wu, Shengli Wang and Adam J. Zhao – to evaluate the privatization from Tencent.
WeChat for room bookings isn’t just about revenue, experience counts too
08/05/2015|10:57:01 PM|
Rather than focusing on too many sales promotion messages on WeChat, hotel companies need to find ways to augment their customer experience program goals.
WeChat as a touchpoint – not only about business accounts or social ads
07/19/2015|10:32:40 AM|
WeChat is embracing new features, including ones that promise to simplify our lives in a “connected” world. Marketers need to find ways to own the experience via this app.
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