Search results for “data marketing”
Plateno’s experiences from its international expansion
04/07/2017|6:57:16 PM|
Chinese hotel chain Plateno may gradually demonstrate its own strengths in the future development as an international brand and differentiate itself from other brands under the umbrella of Jin Jiang International Hotels Group.
Outbound travel from China to Europe expected to rise 10% in 2017
04/12/2017|1:55:15 PM|
Europe received 5.13 million visitor arrivals from China in 2016, up by 6.3% YoY. The arrivals number is expected to grow 10% to 5.5 million this year.
Dear Chinese airlines: Digital marketing works in other ways
03/07/2017|3:21:02 PM|
Joseph Wang, Chief Commercial Officer of TravelDaily China & ChinaTravelNews, discusses digital marketing trends for China’s airline industry.
Key to being customer-centric: Count on cloud + data + API
03/07/2017|8:57:27 AM|
A guest or a consumer doesn’t differentiate between “experiences” coming from a retail brand or a hotel property. So hotel companies need to focus on customer-centricity in the complex world of accommodation shopping.
DerbySoft CEO talks about evolution of GDN
02/22/2017|4:28:11 PM|
In the world of fast moving technology, people take for granted how easy it is to plan and book travel itineraries for flights, hotels and more. It’s illuminating to reflect on how far the industry has come in just a few years.
7 pillars of Shiji’s business transformation
02/16/2017|5:14:10 PM|
Shiji envisions being a part of consumers’ lives when they “eat, sleep, shop and play”. This forms the basis of group’s latest transformation - being a platform service provider with strong data and analytical capabilities encompassing various sectors.
Data on its own isn’t enough, make it part of an organization’s culture
02/09/2017|3:29:24 PM|
Data alone cannot provoke change - rather accessibility, acting on it, customer support, training, incentivizing employees and ending up with the development of a customer-centric culture is key, says RJ Friedlander, CEO of ReviewPro.
Meituan-Dianping launches overseas lodging service
02/15/2017|9:14:24 AM|
Chinese group-deal platform Meituan-Dianping announced that the company has rolled out overseas accommodation service on its two major apps, offering over 120,000 overseas properties for booking, of which 25% are high-rated hotels.
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