Search results for “ctrip”
RTB can deliver provided it is backed by astute planning
09/30/2015|11:24:50 AM|
A major component of real-time bidding or RTB is to act on several layers of data. Ctrip and Zamplus provide an insight on how to plan for such digital marketing campaigns.
China’s outbound tourism market grows 30% y-o-y during Golden Week
10/08/2015|10:29:46 PM|
China’s outbound travel market grew 36.6% y-o-y during the four-day National Day Holiday. Japan, Korea and Thailand the top three outbound destinations.
Air China achieves steady direct sales growth in first half
09/02/2015|6:22:23 PM|
After rolling-out a series of initiatives to improve the operational performance of its e-commerce platform, Air China is witnessing positive results.
Smart itinerary planner Mioji set to publicize product with latest financing
09/16/2015|10:59:04 PM|
Smart travel itinerary planner Mioji Travel had completed its B Round Financing raising US$20 million from lead investor BAI, and other investors including Morningside Venture Capital and DCM.
Huanbaoche raises US$7.5 million to expand global operations
09/09/2015|11:48:20 AM|
Overseas Chinese-language airport transfer and charter vehicle service Huanbaoche announced it raised RMB48 million in its Series A financing round.
Qunar’s benchmark for excellence – just being the best as any OTA can be
08/26/2015|8:51:44 AM|
Qunar believes it has an opportunity to step up the average volume figure per hotel on the direct network and wants it to be on par with peers in mature travel markets.
Merchandising opportunity awaits for Chinese carriers
09/02/2015|6:03:46 PM|
Airlines in China need to strengthen their selling capabilities, and this shouldn’t stop at refining only direct channels.
Plateno and Jin Jiang target Starwood for acquisition after merger
07/16/2015|9:43:33 PM|
An Starwood acquisition would mean China will have the largest global hotel group in the world pioneered by the upcoming Jin Jiang-Plateno merger.
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