Search results for “brand marketing”
Generation Z consumers present new growth engine for travel brands
08/02/2020|6:36:32 PM|
Some 10% of them make travel reservations on e-commerce platform Taobao, video-sharing app TikTok and lifestyle sharing platform Xiaohongshu.
Trip.com mulls Nasdaq delisting; TikTok takes on lifestyle-booking | Weekly Review
08/01/2020|11:09:18 PM|
Alibaba rolls out credit-based Accommodation At Will program Suixinzhu; Skyscanner offers DMOs free advertising slots.
IHG Greater China CEO: Covid-19 drives more independent hotels to join chains
07/09/2020|10:41:56 AM|
As of March 31, IHG has opened 475 hotels in Greater China, three quarters of which are located in second- or lower-tier cities.
TikTok challenges Ctrip, Meituan; Skyscanner offers free ad slots | Daily Brief
07/30/2020|12:23:21 AM|
A study finds that China's outbound tourism will recover in 6-12 months; Japan, China agree to work toward resuming travel.
Home-sharing platform Xiaozhu partners with lifestyle social network Xiaohongshu
07/16/2020|10:19:41 AM|
People relied more on generic content platforms for travel inspiration and decision making than they did on vertical platforms like OTAs, according to a report.
Airbnb China appoints COO; Disney to cut jobs in Hong Kong | Weekly Review
07/06/2020|10:21:41 AM|
Over 40,000 hotels in China closed down in the first half of 2020; China's air passenger volume dropped 56.54% in January-May.
China's key to airline recovery in East Asia; Visitor arrivals in Korea drop 99% | Daily Brief
07/18/2020|11:34:08 AM|
Huazhu subsidiary Deutsche Hospitality unveils "H Rewards" loyalty benefits; Air France-KLM adds China flights after France intervenes.
Wyndham Hotels reports a 50% drop in second-quarter revenue
07/29/2020|2:28:13 PM|
Global comparable RevPAR declined 54% year-over-year.
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