Search results for “ad technology”
How TV and mobile technology are changing the face of destination marketing
04/19/2015|4:02:09 PM|
Up until recently, most destination marketing was done with traditional media: newspapers and magazines, public transportation, and television.
Didi-Kuaidi president claims group is 5-6 times larger than Uber
04/28/2015|9:38:33 AM|
Didi-Kuaidi president Qing Liu said that Didi-Kuaidi’s total transaction turnover has significantly eclipsed Uber.
CAR Inc to add P2P car rental as an auxiliary service to its expanding operations
04/21/2015|3:48:21 PM|
CAR Share has a vehicle pool comprising privately owned cars as well as vehicles from a range of small- and medium-sized car rental companies.
Embracing the digital transformation in China’s travel market
03/25/2015|10:19:49 AM|
To gain a better position in this eco-system, airlines have to embracing the digital transformation to refine their business model as well as the way they deal with customers and partners.
High-end is fine, but Ctrip has now its eyes on low-end market, too
03/21/2015|10:23:27 AM|
Ctrip is optimistic that the team is all set to penetrate the low-end market, combating similar focus of its competitors.
Hainan Airlines’ subsidiary Fuzhou Airlines challenges dominance of Xiamen Airlines
03/27/2015|4:22:32 PM|
The arrival of Fuzhou Airlines is a direct challenge to Xiamen Airline’s long-standing dominance in Fuzhou.
Shiji Technologies to acquire 25 million euro stake in hotel IT company SnapShot
03/17/2015|2:28:07 PM|
Shiji Technologies will invest 25 million euros to acquire 55.45% equity, of Austrian hotel data management company SnapShot.
Identifying users and their intent – two of the biggest challenges in digital ad domain
03/03/2015|9:47:58 AM|
Is advertising technology on the verge on touching a point where the intent of a traveller can be accurately assessed in order to offer a marketing message with laser-sharp precision?
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