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McKinsey: Global shifts in traveler behavior

09/18/2025|8:42:20 PM|

70% of global travelers want to experience destinations like a local.

Another foreign airline ramps up new China routes

01/06/2026|11:15:48 AM|

The number of Chinese tourists had already approached one million in the first ten months of 2025.

What new shifts are emerging in China’s travel market for 2026?

01/09/2026|5:35:25 PM|

Here’s what the data reveals—and where the opportunities lie.

Solo trips surge among young travelers

09/28/2025|1:49:36 AM|

The global solo travel market is expected to reach USD 1.07 trillion by 2030.

Young Thais are flocking to Chongqing for travel

12/20/2024|5:14:33 PM|

Discussions on Thai tourism to China have reached an astonishing 1.8 billion mentions.

Oversupply or Overdrive? Shanghai’s theme parks take off

09/10/2025|11:58:45 PM|

The clustering of theme parks is not “involution,” but the formation of a collective force.

Chinese travelers halve hotel bookings in Japan

12/04/2025|7:17:51 PM|

Overall booking volume has fallen by about 9%.

Marketing to Chinese Travelers: 3 Key Trends on Xiaohongshu

12/17/2025|4:13:07 PM|

A fresh insight every week — Understand how Chinese traveler demand is changing via Chinese social media platforms.

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40% of China-Japan flights slashed: where is the capacity shifting?

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Mainland China visitor growth to Japan slows in November — Shizuoka most exposed

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Over 40% of China–Japan flights in December canceled, with more than 1,900 services cut

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JTB forecasts 3% decline in Japan inbound tourism in 2026 as China outlook clouds

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