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Discount pricing + digital tools drive domestic travel transactions in China
07/23/2020|6:04:56 PM|
Chinese online platforms are focusing on digital tools, especially live-streaming, to revive spending. The plan is to drive domestic travel sales volume through discounts, a tactic being described as a short-term phenomenon.
From WeChat 1.0 to 2.0 – Digital marketing takeaways for travel brands
08/19/2020|4:27:30 PM|
The most forward-thinking brands understand that consumers want to interact in a way they do every day with each other – through conversations.
OTA live stream brings in $3 million; Flight search data find Korea popularity | Daily Brief
07/30/2020|11:10:27 PM|
Trip.com Group's in-destination live-stream marketing raked in USD 3 million sales; China, Indonesia talk on travel bubble.
OTA partners with e-commerce platform; Shanghai Disney takes new steps | Daily Brief
08/17/2020|11:09:27 PM|
Hilton introduces AI chatbot as new move in digital strategy; Air route between western China and Europe reopens.
Corporate travel startup Z-Trip raises $14 million, backed by Dazhong Dianping’s founder
08/13/2020|8:57:07 AM|
China’s business travel expenditure reached USD 401 billion in 2019, with the annual growth rate exceeding 9.2%.
Greater China leads Hyatt recovery; Generation Z brings new engine | Weekly Review
08/08/2020|11:39:08 PM|
Booking Holdings gets a triple return on Meituan investment; Jin Jiang remains Accor's biggest shareholder with a 13% stake.
Beijing travel searches surge 500%; TravelSky half-year profit to drop 120% | Daily Brief
07/20/2020|10:22:11 PM|
Search volumes for group tours and self-guided travel skyrocketed by 500% after China announced to resume group tours; China allows three airlines more international flights.
Booking Holdings gains $1 billion on Meituan bet; Trip.com, AirAsia join forces | Daily Brief
08/08/2020|2:48:10 AM|
Hilton hotels' occupancy exceeds 60% in China; Fosun Tourism rebrands Thomas Cook as a lifestyle online platform.
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