The Airasia Super App said it has 51 million users and 40 million downloads to date.
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The company is working on an employee share ownership plan to further motivate its team.
OTAs were still Gen Z’s first choices when making reservations, drawing 62.5% of these young users.
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Spring travelers long for road trips, blossom and the great outdoors; Hotel marketing specialist issues the 2021 report of China’s high-end hotel innovative digital marketing trends.
CEO Xing Wang pointed out that the team has “cultivated consumer mindshare of Meituan as the go-to platform for hotel reservations”.