Search results for “travel search”
Planning and promoting apps – a different ball game in China
06/25/2015|6:27:08 PM|
There are many interesting aspects that mobile specialists and marketers needs to consider in order to work on a relevant app and popularize the same in China.
Air China sets its sight on top level personalization
05/29/2015|6:30:36 PM|
Chinese carriers generally lag behind their counterparts in the U. S. when it comes to personalization. But things are evolving, says Air China’s Fajin Hu.
Programmatic advertising – travel advertisers need to be spot on with it
06/10/2015|9:24:08 AM|
OTAs like Ctrip are already eyeing benefits of programmatic advertising, whereas hotel companies need to catch up.
Ctrip gears up for tougher battles in hotel contracting in Asia
06/09/2015|7:08:01 AM|
The leading OTA acknowledges that signing of direct contracts with hotels isn’t a straightforward task in overseas markets. But the team is expanding in early days of Ctrip’s globalization.
How TV and mobile technology are changing the face of destination marketing
04/19/2015|4:02:09 PM|
Up until recently, most destination marketing was done with traditional media: newspapers and magazines, public transportation, and television.
A year of Investments for Ctrip
04/29/2015|11:00:04 AM|
Ctrip's Q4 2014 earnings report showed them as the biggest online travel company in China in terms of transaction value.
Air China to print prices on boarding passes to stamp out pricing malpractice
04/30/2015|10:02:05 AM|
Ticket agents will find it difficult to survive on unscrupulous means. Instead they have to innovate in products and services in order to stay afloat.
Embracing the digital transformation in China’s travel market
03/25/2015|10:19:49 AM|
To gain a better position in this eco-system, airlines have to embracing the digital transformation to refine their business model as well as the way they deal with customers and partners.
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