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Marketing to Chinese Travelers: 3 Key Trends on Xiaohongshu

12/17/2025|4:13:07 PM|

A fresh insight every week — Understand how Chinese traveler demand is changing via Chinese social media platforms.

Why Yunnan homestays’ anti-Trip.com fight backfired

12/17/2025|3:32:48 PM|

OTA platforms act as regulators for consumers.

KLM to reduce Beijing, Shanghai flights

12/04/2024|4:19:24 PM|

Dutch flag carrier will cut China flights by 20%.

Why are Chinese tourists falling in love with Penang?

11/10/2025|3:33:37 PM|

Standing at a turning point

What Xiaohongshu reveals about Chinese travelers' new needs

12/10/2025|3:45:49 PM|

A fresh insight every week — Understand how Chinese traveler demand is changing via Chinese social media platforms.

Direct flights between China and India poised for resumption after four-year halt

11/26/2024|4:51:05 PM|

Travelers currently face longer transit times via Hong Kong, Dubai or Singapore.

Hotels + travel agencies: A smarter play than competing with OTAs

11/19/2025|2:30:31 PM|

Non-standard hotels shouldn’t focus solely on private channels.

New signals from Douyin show young Chinese choosing destinations by community and lifestyle

12/03/2025|3:09:59 PM|

A fresh insight every week — Here’s a quick look at how Chinese traveler demand is changing.

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40% of China-Japan flights slashed: where is the capacity shifting?

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Over 40% of China–Japan flights in December canceled, with more than 1,900 services cut

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JTB forecasts 3% decline in Japan inbound tourism in 2026 as China outlook clouds

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