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Search results for “star-rated hotels”
BTG Hotel, Alitrip and Shiji initiate hotel alliance joint venture
04/01/2016
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10:13:41 PM
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BTG Hotel announced that it had set up a joint venture with Alitrip and Shiji Information to form a hotel alliance brand and provide free full-content e-commerce services to the alliance’s hotel members.
Cornell study analyzes TripAdvisor reviews to help hotel managers
03/14/2016
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9:21:36 AM
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Cornell University’s School of Hotel Administration’s Center for Hospitality Research used a bespoke version of a software technique called text-mining to looked at a sample of 5,830 English-language reviews from TripAdvisor.The researchers offer fresh perspectives into how managers should interpret, and make use of, reviews. They also suggest specific practical actions managers could take to boost their property’s online reputation.
What Trivago taking 52.3% of Base7Booking implies for hotel tech
03/02/2016
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6:48:18 PM
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Trivago, the Expedia Inc-affiliated metasearch brand, officially said today that it has taken a majority investment in a Swiss startup, Base7Booking, which offers a cloud-based property management system (PMS) for hotels.With the fresh funding, it is hiring for development, sales, and multi-lingual customer sales support.
How to optimize travel search results with an analytics framework
03/16/2016
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9:26:20 AM
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Brand marketer could optimize search results and lift conversion rate by fully understanding search behaviors on your site and organizing the data for the development of insights to drive action and to understand your baseline for improvement.
The game of hotel contracting – are foreign OTAs playing it right?
01/30/2016
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11:43:47 AM
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Domestic OTAs have massive lead over their counterparts from abroad in hotel business, be in terms of geographical coverage, number of properties, and volume of business.
Looking back and ahead – online travel agency power
12/29/2015
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10:55:07 PM
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As we reach 2016, Tnooz is unveiling its customary series of reflections on the year behind us and what the travel, tourism, and hospitality industry might expect looking ahead.
Expedia sees a bright future in China
02/01/2016
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11:41:47 AM
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Expedia has a two-fold approach for each and every market. Firstly, building own brands organically and secondly, partnering with strong local brands. Currently,the company is looking at optimizing marketing mix, looking at new payment options other than Alipay and also sharpening hotel content via contracting as well as tie-ups with local OTAs.
Travelzoo to grow hotel search and China bookings
02/14/2016
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11:37:06 AM
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Travelzoo is eyeing up China and taking a quality not quantity approach to new members, according to the company's growth strategy overview in its fourth quarter 2015 financial results.
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