Search results for “source market”
Transparency in online medium exposes weak sales strategy
04/06/2016|9:38:31 AM|
Discrepancy in pricing on different online platforms is prevalent in China. Hotel companies need to dig deeper to be in control of “selling-rates”.
Chinese outbound spending up by 16.7%, buying 46% of global luxury goods
04/08/2016|8:31:11 AM|
Global tourism has experienced growth for six years in a row, contributing 10% to world GDP and creating 9.5% of jobs globally, according to WTTC.
Chinese tourist arrivals to US surge 53% in 2015
04/12/2016|8:13:32 AM|
Chinese tourist traffic to US grew by 53% YoY in 2015, after the US government extended the validity of multiple entry visas for Chinese visitors to 10 years in 2014
Europe will receive a million more Chinese visitors this year
04/11/2016|8:28:16 AM|
Europe received a total of 12.5 million Chinese visitors in 2015 and the continent is expected receive 7.4% more Chinese visitors this year
Dealing with OTAs isn’t only about incremental revenues
03/28/2016|10:15:06 PM|
Foreign hotels are looking into issues related to pricing, brand integrity and distribution infrastructure when it comes to dealing with OTAs in China.
Improving the efficacy of programmatic ads with local infrastructure
03/31/2016|6:25:45 PM|
Criteo has recently set up a data center in China to overcome “data gaps” and build efficient connection for improved programmatic trading and real-time bidding.
Chauffeured war heating up as Didi set to complete another financing round
04/11/2016|4:29:02 PM|
Not long after Uber expressed confidence in turning a profit in China within two years, its arch rival Didi Chuxing is to close yet another round of funding, with UCAR-linked Alibaba among the investors
Setting up an e-commerce brand in China – it’s about prioritizing investments
03/14/2016|10:16:20 PM|
There is no magic bullet to succeed in China. An insight into how Thailand-based ONYX Hospitality Group is looking at apt mix of brand building and performance advertising.
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