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ChinaTravelNews Briefing: Tencent vies for railway WiFi service, Meituan denies funding and more
04/20/2018|2:48:41 PM|
Both Tencent and Alibaba are eyeing a stake in Bullet Train Networks, Ctrip joins a consortium in a bid for car rental firm eHi’s privatization, and more in this week’s Briefing.
Ctrip launches travel & lifestyle content platform Hydrogen Balloon
04/20/2018|8:44:05 AM|
The platform can be a realizable asset once it has accumulated a sufficient amount of content.
Finland leverages partners’ story-telling for destination marketing in China
03/19/2018|8:00:55 AM|
The tech-savvy Finland is transforming itself from a traditional travel model to a digital story-telling approach for marketing in China.
A glance at upcoming ITB China Conference
04/03/2018|4:50:36 PM|
Leaders to share insights at ITB China Conference include Ctrip chairman James Liang, Phocuswright founder Philip C. Wolf, and executives from China Tourism Academy, Wyndham Hotel Group, Fliggy, Tencent and Meituan.
ChinaTravelNews Briefing: Ctrip ends cruise venture, China merges culture-travel offices
03/24/2018|9:55:47 AM|
Ctrip, Royal Caribbean Cruises announced to end their joint venture; China planned to merge culture and tourism authorities; Tujia hoped to work with Airbnb; and B&B and e-guide startups raised capital.
The beauty of a core data asset – time for travel companies to embrace it
02/09/2018|8:15:53 AM|
How to identify a first time guest staying at a particular property or a passenger preferring a particular seat when flying? A core data asset is a must for travel companies to answer such questions.
Mobile device IDs – laying a strong foundation for precision advertising
02/05/2018|8:14:24 AM|
Cookies-based approach to tracking behavior of travelers isn’t enough as one might not be offering accurate message/ ads. On the other hand, mobile device IDs offer more dependable data.
5 reasons why travel brands need to take notice of Alibaba’s Fliggy
01/26/2018|10:34:45 AM|
Alibaba is attempting to craft a unique user profile as an ecosystem. In this context, it isn’t surprising to find more than 70 domestic/foreign airlines opting to establish flagship stores on Fliggy.
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