Search results for “low-budget”
Understanding intricacies associated with digital ad market in China
05/27/2016|9:08:23 PM|
Be it for dealing with data “walled garden” within the so-called BAT (Baidu, Tencent and Alipay) ecosystem, having a single view of the customer or video viewability assessment, coming to grips with such issues is vital to optimize digital ad expenditure.
Spring Airlines revenue jumps 10.45% YoY in 2015
05/28/2016|10:25:04 AM|
Spring Airlines’ 2015 revenue grew 10.45% YoY to RMB 8.094 billion, of which passenger service revenue grew 9.1% to RMB 7.576 billion, accounting for 98.78% of the total revenue
Taiwan OTA KKday raises USD 4.5 million in A-round funding
03/17/2016|11:13:01 AM|
KKday, a Taiwan platform for independent travel, has received USD 4.5 million for its A-round funding. The funding will be invested in developing its presence in Southeast Asia.
Foreign OTAs – can they challenge the likes of Ctrip and Qunar?
01/29/2016|10:02:43 AM|
Domestic OTAs have been engaged in a cut-throat battle over the past few years. Foreign OTAs have room for growth, but they need to move assiduously.
The game of hotel contracting – are foreign OTAs playing it right?
01/30/2016|11:43:47 AM|
Domestic OTAs have massive lead over their counterparts from abroad in hotel business, be in terms of geographical coverage, number of properties, and volume of business.
Carving a niche for a mobile app in a fragmented business category
12/07/2015|6:04:26 PM|
eHi shares why its current share of digital bookings stands out, especially the ones coming from its mobile app.
China’s small and medium airports operating at 80% loss
12/03/2015|6:02:11 PM|
CAAC distributed a total of RMB1.211 billion in subsidies to 146 airports. In 2014, 135 small and medium airports received a total of RMB1.079 billion in handouts.
Watch out for Qunar’s “mobile plus hotel direct” focus
11/26/2015|12:37:36 AM|
Qunar believes its growing mobile user base as well as the strengthening of its hotel content will pave way for further boost in the “commission rate” of its hotel business
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