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WeChat as a touchpoint – not only about business accounts or social ads

07/19/2015|10:32:40 AM|

WeChat is embracing new features, including ones that promise to simplify our lives in a “connected” world. Marketers need to find ways to own the experience via this app.

Delta on a quest to become the most Chinese-friendly U.S. airline

05/20/2015|10:11:59 AM|

Delta Air Lines is on a mission to determine what is most important for Chinese travelers and to leverage technology and service to enhance user experience.

Trust International Pinpoints Anywhere Booking, integrated Channel Management, Metasearch Campaigns as Key Trends at Hotelier Conference

06/17/2014|6:16:37 PM|

Amsterdam, Netherlands and Frankfurt, Germany – June 16, 2014 – Trust International gave its hotelier clients an eye-popping glimpse of the future that ranged from improved operational CRS technologies to augmented reality sightseeing tours and navigation, the coming trends through the eyes of Google, and leveraging Big Data for comprehensive CRM that seems almost as if you can read customers’ minds.

A Bite at the China Cherry

08/24/2012|9:16:28 AM|

Technology is the key that will allow travel providers to offer the comfort and convenience that Chinese travellers demand, delivering the right products to get their bite at the China cherry.

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