Search results for “intent data”
Alitrip set to leverage Alibaba’s prowess in the world of e-commerce
02/22/2016|4:08:55 PM|
Be it for Alibaba’s massive traffic or data analysis expertise, Alitrip is looking beyond the model of a traditional OTA to have a bigger say in the overall consumer travel experience.
Setting up an e-commerce brand in China – it’s about prioritizing investments
03/14/2016|10:16:20 PM|
There is no magic bullet to succeed in China. An insight into how Thailand-based ONYX Hospitality Group is looking at apt mix of brand building and performance advertising.
A bite of China’s mobile payments pie – now Apple Pay wants it too
02/23/2016|9:56:19 AM|
Can Apple Pay take on Alipay and Tenpay in China? It’s going to be a herculean task, but Apple is optimistic going by its current level of growth in this market.
Counting on flight data to offer top-notch flyer experience
01/30/2016|11:45:05 AM|
OAG has already developped analytics and schedules offerings. The company's CEO Phil Callow believed that carriers and OTAs need to help passengers to know flight schedule so as to reduce passenger re-bookings and better customer service.
The game of hotel contracting – are foreign OTAs playing it right?
01/30/2016|11:43:47 AM|
Domestic OTAs have massive lead over their counterparts from abroad in hotel business, be in terms of geographical coverage, number of properties, and volume of business.
RTB can deliver provided it is backed by astute planning
09/30/2015|11:24:50 AM|
A major component of real-time bidding or RTB is to act on several layers of data. Ctrip and Zamplus provide an insight on how to plan for such digital marketing campaigns.
EVA Air turns to Travelport for its business intelligence solution
11/12/2015|3:54:17 PM|
Travelport announces that Taiwan's EVA Air has selected its Airline Insight business intelligence and reporting solution.
Personalisation – it’s about embracing smartness
10/11/2015|10:25:59 PM|
How are travel companies trying to be smarter with personalisation? We learn from Dave O’Flanagan, co-founder and CEO of Boxever.
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