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25 million foreigners visited China — most opted for budget hotels

12/06/2025|10:23:15 AM|

The majority of foreign guests staying at budget hotels come from Southeast Asia and South Asia.

Marketing to Chinese Travelers: 3 Key Trends on Xiaohongshu

12/17/2025|4:13:07 PM|

A fresh insight every week — Understand how Chinese traveler demand is changing via Chinese social media platforms.

Chinese travelers halve hotel bookings in Japan

12/04/2025|7:17:51 PM|

Overall booking volume has fallen by about 9%.

AI breaks into travel, but has yet to break the trust barrier

10/13/2025|8:37:26 AM|

Algorithms understand itineraries—but not yet the human heart.

Alibaba, Marriott announce strategic AI partnership

11/12/2025|11:55:56 PM|

The partnership aims to drive deeper AI adoption across the hospitality industry.

Refining assets, cutting costs: How China’s hotel industry seeks value growth

10/23/2025|4:45:12 PM|

State-owned enterprises dominate China’s hotel investment landscape.

Chinese tourists flock overseas during National Day Holiday

10/10/2025|11:51:44 PM|

Holiday demand shifted abroad—regional hubs led, while long-haul made a strong return.

Why Beijing’s hotel profits plunged 92.9%?

09/09/2025|10:33:55 AM|

On average, each hotel earned only RMB 37,000（USD 5,189）in six months.

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