Search results for “destination-based marketing”
Search – an underutilized tool in Chinese carriers’ overseas digital marketing plan
08/22/2019|4:45:18 PM|
There is a gap in the understanding of the latest developments in the search domain, and it is time carriers from China consider these as part of their overall marketing mix.
Mafengwo and Aiello emerge as winners at 2019 Digital Travel Awards
09/05/2019|6:29:38 PM|
In a gripping contest held in Shanghai, Mafengwo.com won the Innovative Marketing Award for its campaign for Singapore Tourism Board, whereas Aiello bagged the Product Innovation Award for its Aiello Spot, a voice assistant speaker for hotels and Aiello JustChat.
Two decades on, Ctrip hopes to emerge even stronger: CEO Jane Sun
08/29/2019|4:54:52 PM|
The domestic online travel category is ripe for expansion, asserts the online travel group. As for the international business, Ctrip expects it to contribute 50% of the total revenue generation in the next 3-5 years.
Sino-US aviation review: Passenger number rose 5% to 8.3 million last year
08/15/2019|2:10:50 PM|
Passenger number was growing slower than flight capacity in the first five months of 2019 between the world’s two largest economies.
Foreign hotels open to diversifying distribution mix in China
07/30/2019|6:13:44 PM|
Mini programs on Taobao, shopping links on Douyin…the new developments exemplify how exciting is China's ever-evolving e-commerce. And foreign hotel companies are increasingly trying to be a part of that.
Thailand receives 5.65 million Chinese mainland visitors in H1
07/27/2019|6:15:17 PM|
China remained the biggest tourist source market for Thailand and accounted for the bulk of Thailand’s tourism income.
Five tips to up the game for search optimization in China
07/23/2019|9:19:41 AM|
Travel brands should know more about the algorithms that shape content within the indigenous ecosystems in China, and ensure organic search works effectively as part of their overall digital advertising plans.
Are you missing out on potential hotel revenue?
07/25/2019|6:10:27 PM|
Although 60% of guests would like to purchase ancillary services during their stay, there are still a significant number of guests who mention that the services offered were not relevant to them.
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