Search results for “brand marketing”
Alipay bridging the gap between trust and travel e-commerce transactions
09/30/2015|2:34:54 PM|
Selling travel products is a complex proposition, compared to traditional online retail. We assess how Alipay, as a specialist in the payment eco-system, is playing its part in travel e-commerce.
Wanda Hotels plans to launch mid-high-end Jinhua hotel brand
08/06/2015|4:46:17 PM|
A spokesperson of Wanda Hotels and Resorts has confirmed that the group is planning to launch Jinhua hotel brand, described as a mid-high-end brand.
RTB can deliver provided it is backed by astute planning
09/30/2015|11:24:50 AM|
A major component of real-time bidding or RTB is to act on several layers of data. Ctrip and Zamplus provide an insight on how to plan for such digital marketing campaigns.
Air China partners Beijing tax bureau to promote awareness of the capital’s tax rebate policy
10/22/2015|6:38:17 PM|
Air China has joined hands with the Beijing Administration for Taxation to publicize the city’s departure tax rebate policy launched since July 1.
UCAR and Edaijia team up to secure their corner of the ride-hire segment
10/16/2015|11:55:25 AM|
CAR Inc’s UCAR has formed a strategic partnership with driver-hire platform Edaijia to share resources and secure the ride-share market.
Jin Jiang Hotels acquires 81% stake in Plateno Group
09/21/2015|8:55:46 AM|
Jin Jiang Hotels Group and Plateno Group officially sealed the strategic partnership deal in which Jin Jiang takes 81% stake in Plateno Group.
Wanda Group takes on Disney in ambitious cultural tourism plans
10/05/2015|10:30:59 PM|
Wanda Group’s chairman Jianlin Wang has an ambitious plan to make tourism a key pillar of profitability for the group.
How is Priceline Group gearing up to cast its spell on China?
09/14/2015|10:53:25 AM|
The group now has over 500 employees based in China, 10 offices across the country with another two planned to open towards the end of the year.
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