airline marketing - ChinaTravelNews

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Airlines tap new tech to sell each other’s fares

03/12/2019|12:24:34 PM|

Small or mid-sized airline didn’t have the technical ability to cross-sell tickets or upgrades from another airline that’s a marketing partner the way giants like American Airlines, Lufthansa, and Singapore do.

Air France markets all-inclusive airfare instead of unbundled prices

03/22/2018|4:12:50 PM|

Creative advertising can still be fun to see in retrospect, but it’s no longer necessarily the best way to attract customers.

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