Search results for “advertising campaign”
5 reasons why travel brands need to take notice of Alibaba’s Fliggy
01/26/2018|10:34:45 AM|
Alibaba is attempting to craft a unique user profile as an ecosystem. In this context, it isn’t surprising to find more than 70 domestic/foreign airlines opting to establish flagship stores on Fliggy.
Ctrip opens up data and cross-platform synergies for destination marketing
10/25/2017|7:52:48 AM|
Ctrip is not only growing its own technologies and data for destination marketing, but also exploring cross-platform strategies by partnering with internet giants including WeChat and Google.
IHG’s mantra for localization in China – be “fully embedded”
08/31/2017|10:05:17 AM|
When you understand data, technology, media mix etc. by being in proximity with local partners, it can pave the way for apt localization, asserts Billy Turchin, VP, Digital and Voice, IHG Greater China.
TripAdvisor revenue rises 6% in Q1 2017
05/10/2017|11:29:26 PM|
User reviews and opinions grew 43% and reached 500 million at March 31, 2017. GAAP Net Income slided 55% to USD 13 million.
ITB China presents: The 2017 Startup Award finalists
04/27/2017|10:02:02 AM|
Pitches and ceremony will take place on the afternoon of May 11 in the ITB China conference center.
SEC report: HNA Group owns 26.5% stake in Tuniu
04/18/2017|6:39:51 PM|
A recent SEC filing shows that HNA holds a 26.5% stake in Tuniu and JD.com controls a 20.6% stake in the company, as of March 31, 2017.
Tuniu counts on blend of brand strength, scale and operating leverage
08/29/2016|6:15:55 PM|
Sustaining growth rate has remained Tuniu’s major forte, but can cost control, association with HNA and the GMV of travel products uplift the overall margin going forward?
Air China’s direct selling keeps pace with its international expansion
09/08/2016|2:18:35 PM|
Air China is assiduously improving both domestic and international websites, as well as its mobile App.
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