Search results for “ad technology”
Capitalizing on IT and data – China Eastern streamlines the blend
05/06/2016|10:42:14 PM|
China Eastern, one of the three largest airlines in China, has laid a strong IT foundation, setting up a robust data infrastructure that is paving way for customer-centric decision-making.
Improving the efficacy of programmatic ads with local infrastructure
03/31/2016|6:25:45 PM|
Criteo has recently set up a data center in China to overcome “data gaps” and build efficient connection for improved programmatic trading and real-time bidding.
Robots and hotels – just expect simple tasks as of now
03/27/2016|10:15:44 PM|
Robots as a proposition for hotels are exciting and can charm guests. But can they go beyond this and understand what guests want? Probably yes, they can in the future.
Time for Chinese hotels to gear up for dynamic pricing
03/22/2016|11:08:55 AM|
In China, travel companies are still predominantly working on static rates. In fact, some of the Chinese OTAs work on this model too.
Payments in China – it’s about dealing with a multitude of options
03/21/2016|11:19:47 AM|
In today’s world of instant gratification, the experience during the check-out can make or break their business. Besides, there are multiple factors that airlines, hotels, OTAs and other travel e-commerce organizations need to deal with in order to ensure a transaction goes smoothly in the multi-channel, multi-device environment.
Mixing startup and corporate cultures in travel
03/04/2016|9:17:41 AM|
If travel startups' idea isn’t urgent (a problem needing to be solved quickly) and something consumers will pay for, maybe it’s time to move on and do something else.
Expedia reports Q4 and FY2015 results
02/11/2016|5:57:39 PM|
On February 10 Expedia announced financial results for the fourth quarter and full year 2015 with its gross bookings increased 40% and revenue increased 29% year-over-year in the fourth quarter of 2015.
A bite of China’s mobile payments pie – now Apple Pay wants it too
02/23/2016|9:56:19 AM|
Can Apple Pay take on Alipay and Tenpay in China? It’s going to be a herculean task, but Apple is optimistic going by its current level of growth in this market.
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