Search results for “Hotel Conversations”
TripAdvisor nests in China
07/27/2015|2:40:48 PM|
ChinaTravelNews chats with Lily Cheng, President of TripAdvisor APAC, about the Chinese travel market and TripAdvisor’s initiatives in the country.
WeChat as a touchpoint – not only about business accounts or social ads
07/19/2015|10:32:40 AM|
WeChat is embracing new features, including ones that promise to simplify our lives in a “connected” world. Marketers need to find ways to own the experience via this app.
Six Chinese high-end hotel groups form China Hotel Alliance
07/07/2015|6:05:16 PM|
The “China Hotel Alliance” was officially formed on July 6, comprising six major high end Chinese hotel groups.
Programmatic advertising – travel advertisers need to be spot on with it
06/10/2015|9:24:08 AM|
OTAs like Ctrip are already eyeing benefits of programmatic advertising, whereas hotel companies need to catch up.
China brands special part 2: Hotels - Digitalization and quality consistency
06/01/2015|12:02:26 PM|
Part of a three-part special series, ChinaTravelNews takes a look at the Travel industry brands that made the list. Part 2 takes a look at hotels, with three making the list.
Air China sets its sight on top level personalization
05/29/2015|6:30:36 PM|
Chinese carriers generally lag behind their counterparts in the U. S. when it comes to personalization. But things are evolving, says Air China’s Fajin Hu.
Hotels in China need to dig deeper to handle their distribution connectivity better
05/22/2015|10:38:35 AM|
According to Ted Zhang, Chinese hotel organizations need to evolve, and keep pace with evolving distribution platforms and channels.
Mobile driving Qunar’s future, including its association with Baidu
06/04/2015|7:15:09 AM|
As mobile continues to increase its say in revenue generation, Qunar is going to pump in more money to further drive expansion of its mobile user base.
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