Search results for “Google Hotel Ads”
How to incorporate Bing hotel ads into hotel's digital strategy
12/27/2019|3:00:02 PM|
Bing works to add user country, check-in day of the week, advance booking window, and length of stay for bid optimizations.
Google wades deeper into Expedia’s territory with new deal with Sabre
01/22/2020|9:59:06 PM|
The deal further accelerates the growing rivalry between Google and travel giant Expedia.
How the decade’s rise of social media changed travel
01/02/2020|10:34:22 AM|
Social media keeps us connected while on vacation and offers a space for instant reviews, it also has negative consequences like over-tourism.
Baidu introduces first hotel ads product
06/19/2019|6:20:28 PM|
As participation grows, Baidu may open up more advertising channels to test out Aladdin’s profitability.
Travelport’s CEO ready to look beyond the air segment in China
10/11/2019|9:43:18 AM|
Recently appointed CEO, Greg Webb, has indicated that Travelport may move into the hospitality space and some of the other components as opposed to focusing only on the airline side going forward.
Search – an underutilized tool in Chinese carriers’ overseas digital marketing plan
08/22/2019|4:45:18 PM|
There is a gap in the understanding of the latest developments in the search domain, and it is time carriers from China consider these as part of their overall marketing mix.
6 key takeaways for strengthening digital commerce in China
08/27/2019|10:40:22 PM|
Foreign travel brands need to be deeply entrenched in this market, especially considering the fact that a Chinese consumer is using a complex, digitally inter-connected network.
Airbnb, Expedia, Google: 4 lessons the hotel industry can learn from the digital giants
06/28/2019|4:24:11 PM|
From meaningful brand architecture to brand expansion strategies, a look at key lessons traditional hospitality players can learn from the digital giants.
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