Search results for “BrandZ”
Two decades on, Ctrip hopes to emerge even stronger: CEO Jane Sun
08/29/2019|4:54:52 PM|
The domestic online travel category is ripe for expansion, asserts the online travel group. As for the international business, Ctrip expects it to contribute 50% of the total revenue generation in the next 3-5 years.
Customized travel booking platform T-Bird acquires Haiyou
09/12/2019|5:37:56 PM|
T-Bird acquired Shanghai Haiyou to integrate resources and make the pie of customized travel bigger. More potential acquisitions are said to be in the pipeline.
Using digital assets diligently for Chinese platforms / ecosystems
09/12/2019|3:33:25 PM|
Foreign airlines are looking at capitalizing on their digital assets and minimizing the integration work when it comes to working with any established or emerging platform/ ecosystem in China. One area of focus has been standardized components for front-end web.
Global CRM Study: The state of CRM and guest data management
09/05/2019|3:51:26 PM|
Personalization is the path to better guest relations.
Accor and Hainan Airlines unveil partnership to enrich members’ travel experiences
09/04/2019|10:59:47 AM|
This new partnership enables Le Club AccorHotels (LCAH)’ members to earn rewards points when flying with Hainan Airlines by converting 7,000 Fortune Wings Club points into 1,000 LCAH rewards points.
Five tips to up the game for search optimization in China
07/23/2019|9:19:41 AM|
Travel brands should know more about the algorithms that shape content within the indigenous ecosystems in China, and ensure organic search works effectively as part of their overall digital advertising plans.
6 key takeaways for strengthening digital commerce in China
08/27/2019|10:40:22 PM|
Foreign travel brands need to be deeply entrenched in this market, especially considering the fact that a Chinese consumer is using a complex, digitally inter-connected network.
Travelport and Qantas pioneer NDC era for Asia-Pacific region
08/23/2019|3:37:52 PM|
This NDC connection to Qantas is the first by any GDS to the carrier and enables live bookings of NDC content to be made by selected agency partners taking part in the testing program.
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