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WeChat marketing specialist Zhiketong raises 300 million yuan led by Sequoia Capital China

Zhiketong has raised nearly RMB 480 million in total since its incorporation in December 2014.

08/23/2019|2:02:19 PM|ChinaTravelNews

China OTAs turn over 700 billion yuan in H1 2019, Ctrip accounts for 55.7%

As of June 2019, the number of OTA users topped 150 million. Third- and fourth- tier cities became important growing markets.

08/23/2019|1:49:44 PM|ChinaTravelNews

Search – an underutilized tool in Chinese carriers’ overseas digital marketing plan

There is a gap in the understanding of the latest developments in the search domain, and it is time carriers from China consider these as part of their overall marketing mix.

08/22/2019|4:45:18 PM|ChinaTravelNews

New Century Hotel revenue rose 8.3% to RMB 905.2 million in H1 2019

Net profit increased 1.4% to RMB 80.9 million.

08/21/2019|1:41:13 PM|ChinaTravelNews

Leveraging the prowess of AI in the travel booking funnel

When booking travel, Chinese travellers are mobile-first or mobile-only, even for transactions. Considering the fact mobile demands a diligent effort, how can AI play its part in streamlining overall mobile shopping?

08/19/2019|1:54:38 PM|ChinaTravelNews

Sino-US aviation review: Passenger number rose 5% to 8.3 million last year

Passenger number was growing slower than flight capacity in the first five months of 2019 between the world’s two largest economies.

08/15/2019|2:10:50 PM|ChinaTravelNews

Implementing AI at scale – How Travelport is doing it?

Travelport, a travel commerce platform, has sharpened its offering, working on speed, accuracy and relevance for search results. Artificial intelligence (AI) has played an integral part in elevating Travelport’s expertise in the data-related domain.

08/19/2019|9:09:58 AM|ChinaTravelNews

Travel photography platform Roto Travel raises 50 million yuan in funding

Roto Travel will use the proceeds to consolidate existing business and establish a travel content portal and community by pooling together travel resources and travel photography KOLs.

08/12/2019|11:10:10 AM|ChinaTravelNews
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