This is the final combined steps four and five in my five step recommendation on what a travel supplier should do to build a social media strategy.
Critical to the first four steps in this recommendation is that launching a social strategy does not mean opening up a Twitter account or Facebook page and typing away.
Instead, I recommend holding off on signing up with social media sites until a series of preparatory steps are undertaken.
Read the full story at:http://www.tnooz.com/2010/08/27/how-to/part-four-of-four-social-media-tips-for-the-travel-supplier/
