Search results for “marketing spend”
Chinese car rental companies need to explore supplementary distribution avenues
07/21/2015|9:39:22 PM|
Car rental operators in China are looking at strengthening their distribution mix and related technology expertise as they target newer ways of revenue generation.
Chinese carriers to spend over US$4 billion on planes to meet long-haul flight demand
07/21/2015|2:49:31 PM|
The Chinese aviation sector's turnaround is attributed to lower fuel costs and explosive growth in international air routes.
Ctrip acquires top rail ticket platform Suanya for US$16 million
07/23/2015|2:45:59 PM|
Ctrip announced that it acquired Guangzhou-based rail ticket search engine and booking software Suanya Technologies for about RMB100 million.
Golf booking platform Cloud Computing Golf lists on the New Third Board
08/18/2015|6:12:04 PM|
Cloud Computing Golf has a popular golf course booking app that has 240,000 downloads and 138,000 users. It also just listed on the New Third Board.
Programmatic advertising – travel advertisers need to be spot on with it
06/10/2015|9:24:08 AM|
OTAs like Ctrip are already eyeing benefits of programmatic advertising, whereas hotel companies need to catch up.
Luring Chinese for international travel – a game that is getting bigger and bigger
03/26/2015|7:24:39 AM|
Foreign tourism boards are trying to capitalize on this opportunity as international travel is increasingly getting more accessible for Chinese households.
New York City the top US destination for Chinese visitors
07/17/2015|9:41:59 PM|
NYC has become the top US travel destination for Chinese travelers – four out of every 10 Chinese visitors to the USA visited New York City in 2014.
China becomes Australia’s largest visitor source market
04/07/2015|9:45:06 AM|
China is now the largest international visitor source market for Australia, contributing to 18% of the total overseas visitors’ expenditure.
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