market segmentation - ChinaTravelNews

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Trip.com Group targets massive inbound travel growth

02/27/2026|11:09:28 AM|

The company’s 2026 investment strategy prioritises AI innovation and social responsibility initiatives alongside its inbound travel goals.

Shiji signs Okura Nikko Hotels deal, pushing deeper into Japan's luxury hospitality

01/30/2026|8:27:20 PM|

The company is advancing its globalization and platform strategy.

Understanding China’s Affluent Travelers: Key Travel Consumption Trends for 2025–2026

01/20/2026|5:47:45 PM|

Looking for More Insights into China’s Travel Market?

What new shifts are emerging in China’s travel market for 2026?

01/09/2026|5:35:25 PM|

Here’s what the data reveals—and where the opportunities lie.

The world’s largest hotel robotics company goes public

10/17/2025|11:06:01 PM|

Yunji Technology is backed by investors including Alibaba, Tencent, Trip.com, iFlytek, and Lenovo.

What Xiaohongshu reveals about Chinese travelers' new needs

12/10/2025|3:45:49 PM|

A fresh insight every week — Understand how Chinese traveler demand is changing via Chinese social media platforms.

25 million foreigners visited China — most opted for budget hotels

12/06/2025|10:23:15 AM|

The majority of foreign guests staying at budget hotels come from Southeast Asia and South Asia.

Hotels + travel agencies: A smarter play than competing with OTAs

11/19/2025|2:30:31 PM|

Non-standard hotels shouldn’t focus solely on private channels.

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