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Search results for “influencer content”
Air China achieves steady direct sales growth in first half
09/02/2015
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6:22:23 PM
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After rolling-out a series of initiatives to improve the operational performance of its e-commerce platform, Air China is witnessing positive results.
Carriers in China set their sights on travel retailing
08/17/2015
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10:08:09 AM
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In order to unlock revenue generation opportunities Chinese airlines need an understanding of what travel retailing means.
CEO of French luxury group Kering returns artifacts to China as gift
07/21/2015
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3:22:46 PM
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French billionaire luxury tycoon Francois Pinault discreetly returned four solid gold heads of birds of prey made in the 7th century BC, valued at €1 million to China.
Millennials – how and when are they connecting with travel online
06/15/2015
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6:27:50 PM
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Whilst most Millenmeials research travel plans online using a desktop device, 75% also use a mobile…
Tourism 101: online marketing to China
06/12/2015
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7:15:15 AM
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Chinese tourists represent quite a juicy market – 100 million tourists in 2014, rising to a whopping 200 million by 2020.
Analysis: Priceline and Expedia trying to figure out what works in China
05/27/2015
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10:32:52 AM
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In the rough and tumble China travel market U.S.-based OTAs are grappling to craft viable long-term strategies while local OTAs like Ctrip are playing hard.
How TV and mobile technology are changing the face of destination marketing
04/19/2015
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4:02:09 PM
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Up until recently, most destination marketing was done with traditional media: newspapers and magazines, public transportation, and television.
PolyU Study Finds Online Customer Reviews Key to Understanding Customer Satisfaction
10/15/2014
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11:51:34 AM
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Online customer reviews can provide crucial aid to hotel managers in understanding the drivers of customer satisfaction
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