Search results for “hotel direct sales”
Only 30% of French hotel bookings will be direct by 2022
05/17/2018|11:44:27 AM|
Growth of direct bookings in France is expected to fall to 2.1% in the lead up to 2022, with third-party booking sites tipped to grab a 71.5% share of the country's web sales.
Are hotels leaving money on the table by ignoring direct channel?
05/11/2018|4:58:01 PM|
Hotels can make the biggest impact to their bottom line with an optimized direct channel, but report found most independent properties are underinvesting and undervaluing this.
Hotels direct sales cheaper than distribution? ETTSA disagrees
05/08/2018|5:34:53 PM|
The average net contribution of all the direct distribution channels is €4.59 per booking greater than the average of all the indirect channels.
Hotels investing in growing direct bookings, mobile upgrades for 2018
05/03/2018|3:46:28 PM|
Hotels view their own websites as equally as effective at driving direct bookings as Google or TripAdvisor, a new report from SiteMinder shows.
Airbnb and Parity: What hoteliers need to know
03/08/2018|8:31:11 PM|
As with any distribution channel that has the potential to undercut hotels’ direct price, tracking Airbnb’s service charge changes will be vital for maintaining parity.
Hotels win small victory: So why are we still arguing about OTAs?
02/12/2018|2:49:51 PM|
Hotel chains are making some inroads because hotel loyalty rates – whereby loyalty members get unique discounts for booking direct – are paying off after all.
Major factors impacting hotel website conversion and solutions
02/05/2018|8:31:38 PM|
Traffic, devices, locations and rates are the four major factors that inpact hotel website conversion rates, but looking only at conversion rate solely can miss the bigger picture.
Trivago creates sales subsidiary, for closer ties with independent hotels
10/21/2017|12:04:52 PM|
The subsidiary, which will be based in Düsseldorf, has 160 employees and a number of systems in place to help hoteliers attract business direct to properties.
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