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Search results for “digital ad spending”
Ecommerce growth stands out for carriers, but what about customer ownership?
01/06/2016
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12:58:51 PM
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E-commerce as a component of overall direct sales for major airlines is growing rapidly in China. But airlines aren’t just blindly targeting online traffic from all sources, as it emerged with leading carriers deciding to end their respective flagship store association with Qunar.
China shows off its buying power on Single Day e-shopping festival
11/12/2015
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4:50:57 PM
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Chinese Internet users spent more than 91 billion yuan ($14.3 billion) in the planet's biggest online shopping splurge on Wednesday.
Looking back and ahead – hotel marketing shifts
12/24/2015
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3:35:15 PM
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As we reach 2016, Tnooz is unveiling its customary series of reflections on the year behind us and what the travel, tourism, and hospitality industry might expect looking ahead.
Time for hotels to dig deeper post consolidation among OTAs
12/22/2015
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3:33:41 PM
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2015 witnessed heavy consolidation in the OTA space in China. So what needs to be done by hotels to balance out their distribution mix?
Carving a niche for a mobile app in a fragmented business category
12/07/2015
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6:04:26 PM
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eHi shares why its current share of digital bookings stands out, especially the ones coming from its mobile app.
Foreign players wary of B2C model, but B2B remains an attractive proposition
12/14/2015
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6:47:51 PM
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Anyone can sell the way China’s local intermediaries have shaped up their selling platforms. It’s virtually a B2B2C model today, and foreign OTAs are keen on tapping it for outbound segment
Ctrip vocal on outbound, quiet on Qunar, says Chinese market still small
11/20/2015
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6:26:36 PM
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Analysis of Ctrip Q3 earnings call about triple-digit growth across all its international business lines by Tnooz.
L.A. Tourism trains sights on China market in run up to 2016 China-US tourism year
11/04/2015
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9:31:18 AM
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Last year we had over 20% growth y-o-y in arrivals and we’re expecting that kind of compounded growth for the next three to five years.
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