Search results for “digital marketing”
The 2021 report of China’s high-end hotel innovative digital marketing trends
03/28/2022|3:01:09 PM|
WeChat is an important tool for high star-rated hotels to improve their marketing capabilities.
Why digital video and influencers are shaking up travel marketing
10/11/2021|9:18:44 PM|
Sixty-three percent of people engage with travel influencer content more now than they did before the pandemic.
Digital marketing operator EventMosh secures tens of millions of yuan, supporting cultural travel companies in new digital era
07/05/2021|4:33:10 PM|
EventMosh plans to complete its Series B financing round and secure at least RMB 100 million (USD 15.4 million) in the second half of 2021.
How travel marketers are activating digital advertising in 2021
08/27/2021|3:11:51 PM|
88% of companies have increased or kept their digital advertising strategy budget the same since COVID-19.
How to spot opportunities to sell more
09/16/2021|6:17:58 PM|
The ability to analyse any metric by any combination of available dimensions offers endless possibilities.
From WeChat 1.0 to 2.0 – Digital marketing takeaways for travel brands
08/19/2020|4:27:30 PM|
The most forward-thinking brands understand that consumers want to interact in a way they do every day with each other – through conversations.
Travel live streaming marks changes for digital marketing after COVID-19
06/24/2020|11:08:38 AM|
Live streamers need to offer popular and quality products at heavily discounted prices, but that may pose a dilemma between increasing demand and maximizing profitability.
Looking at novel variables for evaluating e-commerce activities of shoppers
12/18/2020|8:00:59 AM|
Where is “night economy” thriving? How can online grocery shoppers be targeted for travel products? Agile travel e-commerce brands can learn from China about how to find ways to get into the shopping loop of consumers and boost their business recovery.
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