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Europe gears up to capitalize on prowess of China as a source market

02/22/2017|10:35:49 AM|

The European Union is preparing activities for the forthcoming EU-China Tourism Year. The decision to christen Europe as the first partner destination for the ITB China event is such initiative.

Meta-search in China — as astute as it gets

08/30/2016|5:58:08 PM|

From pure traffic generation to moving into areas of facilitated bookings, meta-search has come a long way. And China seems to have predicted well and led the way.

Hotels: Leveraging Tech & Innovation in 2016

05/23/2016|9:42:57 AM|

The hoteliers attending the executive panel at the 2016 China Hotel and Marketing Conference all agreed that their technology is focusing on enhancing the consumer experience, especially with majority of consumers now young, tech-savvy millennials.

OTA LY.com to invest US$233 million to enter the online financial sector

12/08/2015|10:01:12 PM|

Chinese OTA LY.com is entering the financial sector by launching a checking financial product, Tong Tong Bao, on December 18.

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