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Search results for “Webinar”
What advice do Google, Facebook, Twitter and TripAdvisor have for hotel marketers in 2014?
01/13/2014
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10:09:31 AM
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Surprisingly, the big four communicate a consistent message for hotel marketers involving four concepts: shift more resources to online and mobile marketing; engage guests on social networks before, during and after trips; align social with marketing strategy and the guest experience; and use paid products to amplify visibility and reach.
10 social media strategies for 2014
12/29/2013
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9:52:30 AM
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Hoteliers should make a social media splash in the new year by following these helpful tips.
The Travel industry is thirsty to compete on value and innovation rather than on pricing?
07/05/2013
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10:24:51 AM
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It's possible for travel companies to create continuously increasing demand through value and innovation rather than constantly fighting for existing market share through pricing.
IDeaS Provides Shanghai Institute of Tourism with an Edge in Revenue Management Education
05/08/2013
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11:35:41 AM
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IDeaS Revenue Solutions today announced that Shanghai Institute of Tourism has joined IDeaS Academic Partner Program.
16 hotel pricing, demand trends for 2013
12/25/2012
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10:37:30 AM
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A panel of experts attempted to cast some light on the road ahead in a Hospitality Sales and Marketing Association International webinar.
Mobile and social marketing for hotels: more similar than you thought?
06/19/2012
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9:53:26 AM
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Mobile and social technologies provide hotels with some incredible opportunities to be present everywhere a guest is during their trip, and provide service along the way.
Demand shifts drive distribution evolution
06/07/2012
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6:55:40 AM
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In the first quarter of 2012, OTAs drove only 8% of all hotel industry revenue while brand websites contributed 22.5%; GDSs drove 17.8%.
A guide to going mobile for hoteliers
04/22/2012
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10:04:57 PM
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Planning a strategy to better capitalize on business that comes through the mobile channel is imperative for maintaining a successful hotel, experts said during an HSMAI digital marketing webinar.
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