Many mobile marketing conversations focus on tactics such as applications and mobile web development, but there are other equally important concepts to consider as you plan a strategy.
Last week I presented on the Tnooz-ITB Academy webinar on how mobile technologies can be valuable tools for hotels, applying the guest-focused philosophy we advocate here at ReviewPro.
Here are some ideas based on what we do and also following on from the webinar.
Read full story at: http://www.tnooz.com/2012/06/15/news/mobile-and-social-marketing-for-hotels-more-similar-than-you-thought/
