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Search results for “Trivago”
How much threat Google poses to OTAs and metasearch?
11/20/2017
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2:07:26 PM
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Google was gradually ramping up the core services in the travel space with slow pace but it does propose an ongoing risk to online travel agencies and fellow metasearch engines.
The state of influencer marketing for travel brands
04/02/2018
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1:57:40 PM
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Across all of the categories, a clear pattern emerged: The majority of mentions take place on Twitter, but the platform that drives the most engagement is Instagram.
Expedia rises 13% in gross bookings, totaling $10 billion in revenue
02/09/2018
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6:14:19 AM
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In Q4, gross bookings increased 14% to $19.8 billion, revenue increased 11% to $2.3 billion. In 2017, gross bookings on the HomeAway platform increased 46% to $8.7 billion.
What Trivago taking 52.3% of Base7Booking implies for hotel tech
03/02/2016
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6:48:18 PM
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Trivago, the Expedia Inc-affiliated metasearch brand, officially said today that it has taken a majority investment in a Swiss startup, Base7Booking, which offers a cloud-based property management system (PMS) for hotels.With the fresh funding, it is hiring for development, sales, and multi-lingual customer sales support.
Expedia gross bookings grow 11% in Q3 2017
10/27/2017
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7:40:37 AM
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Expedia reported gross bookings of USD 22.2 billion in the third quarter of 2017. Revenue increased 15% YoY to USD 3 billion, of which HomeAway took up USD 305 million, a 45% rise.
What Booking.com’s rise in TV ads budget means for hotel brands
11/23/2017
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8:59:13 PM
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Priceline's Booking.com intends to shift marketing strategy away from performance-based advertising, with an intended 55% increase in TV advertising spend.
Skyscanner acquires Twizoo to boost user content on hotels
11/10/2017
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9:30:15 AM
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Skyscanner has acquired Twizoo to use Twizoo’s user content from social media alongside existing hotel reviews to help consumers make a more informed decision.
Travel CMOs weigh keeping brands on TV in a digital marketing world
10/02/2017
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2:17:46 PM
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Global companies like TripAdvisor and Expedia’s Trivago will spend millions of dollars on TV advertising this year and some of their ads are among the most recognizable TV ads in certain markets.
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