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Search results for “SERP”
Understanding search: Google gives localized sitelinks for Airbnb and Yelp queries in the US
08/30/2013
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9:10:17 AM
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When US users search "Airbnb" on Google, the search engine will provide localized site links based on seachers' locations.
Is Google Poaching Clicks From Travel Advertisers? Spend Trends Down Even As Advertisers Increase (Study)
05/27/2013
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10:56:04 AM
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AdGooroo has found that, on the whole, paid search expenditures have been trending down since 2011. Spend fell 19% from January through April of this year compared to last year.
How “Fresh” is Your Hotel Website?
11/17/2011
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9:41:38 AM
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Every year, Google makes more than 500 updates to its search algorithm. The most significant update in 2011 was the Google Panda Update, now in version 2.5, which made most hotel websites obsolete by introducing very strict requirements for content, interactivity, and page download speeds.
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