The value of user generated content lies in its ability to convey experiences that feel truthful and authentic to the target audience.
The platform's CTO Rob Francis said that while it's still premature to talk about expansion plans in China, it was just a question of time to tap more into that market too.
Cross-border crossings touched 65% of the 2019 level.
Luoyang VR has attracted over 5,000 players since it started trial operations in April.
A total of 106 million domestic tourism trips were made during the holidays, equivalent to 112.8% of the figure in 2019.
Southeast Asia remains the favorite holiday destination for Chinese tourists.
Travelers aged between 18 and 35 accounted for the largest proportion of those who plan to travel.
Q2 revenue is projected to rise 140%-150%.