Sojern, an advertising platform for airlines and other travel companies, secured $9 million in new funding in a round led by Focus Ventures, Trident Capital and Norwest Venture Partners.
Sojern, founded in 2007, says it will use the money to expand its product offerings.
Among its offerings, Sojern displays advertising on boarding passes and itineraries when travelers check-in for their flights online. Partners include Alaska Airlines, American Airlines, Continental Airlines, Delta Air Lines, Hawaiian Airlines, US Airways, United Airlines and Travelport.
Read the full story at: http://www.tnooz.com/2010/09/02/mobile/travel-ad-firm-sojern-raises-9m-in-new-funding/