Gold Coast Airport and leading Chinese travel services company Ctrip have signed a Memorandum of Understanding that will see Ctrip open its first Australian store at the main air gateway to the Gold Coast early next year.
Through the deal, Queensland Airports Limited, the operator of Gold Coast Airport, points to an enhanced offering for Chinese visitors who are already a key travel retail focus. Heinemann Australia recently opened two duty-free stores at the airport.
The agreement was supported by the Queensland Government. Tourism Industry Development Minister Kate Jones said that tapping into the huge Chinese market was part of the government’s strategy to build tourism on the Gold Coast.
More than 300,000 Chinese tourists visit the Gold Coast every year and China has become the number one international visitor market for Australia and Queensland – both in terms of numbers and spending per visitor. About A$360 million (USD 259 million) is pumped into the Gold Coast economy by Chinese travellers each year.
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