Search results for “marketing”
Shifts in marketing department expenditures reveals changes in tactics during recession
11/17/2021|3:47:15 PM|
Despite rising levels of revenue, sales and marketing department expenditures are still on the decline for most of the property types.
Profitability in Asia Pacific hotel markets well below pre-pandemic levels
11/02/2021|4:57:10 PM|
Beijing’s gross operating profit per available room (GOPPAR) of US$29.91 was 70% of September 2019 levels.
RWS taps Trip.com’s travel marketing hub to extend reach in China
10/29/2021|2:20:31 PM|
In future, the two brands will also deepen partnership in international marketing to increase RWS’s social media presence.
Sanya Tourism Promotion Board releases analysis of local tourism market during China 'Golden Week' 2021
10/12/2021|11:54:04 AM|
During the Golden Week, Sanya's natural attractions drew the most visitors, with the number rising 37 percent year on year.
CDFG President Charles Chen lays down bold vision for Chinese market growth at Virtual Travel Retail Expo
10/12/2021|11:50:01 AM|
Chen called on brands to provide greater diversity in their duty free product offer.
Online giants grasp recovery momentum via marketing mix
10/11/2021|4:20:56 PM|
Four online giants more than doubled their marketing spends in Q2.
Why digital video and influencers are shaking up travel marketing
10/11/2021|9:18:44 PM|
Sixty-three percent of people engage with travel influencer content more now than they did before the pandemic.
Suzhou Bureau of Culture, Radio, Television and Tourism celebrates city’s overseas marketing success
09/28/2021|12:10:03 PM|
Prior to the onset of COVID-19, activities including a photography-focused press trip and sponsorship of the 20th anniversary of the New York Chinese Scholar’s Garden.
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