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New signals from Douyin show young Chinese choosing destinations by community and lifestyle

12/03/2025|3:09:59 PM|

A fresh insight every week — Here’s a quick look at how Chinese traveler demand is changing.

Lifestyle hotelier Atour reports a 55.3% increase in 2024 revenues

03/26/2025|11:27:56 AM|

Retail business saw a 126.2% surge.

Lifestyle hotelier Atour reports 10% drop in Q3 RevPAR

11/20/2024|1:03:39 PM|

Net revenues for the third quarter of 2024 increased by 46.7% year-over-year.

Lifestyle hotelier Atour reports a 6.5% drop in Q2 RevPAR

08/30/2024|2:02:51 PM|

Net income for the quarter increased by 27.1% year-over-year.

Chinese tour groups vanish from Europe as independent travel surges

12/25/2025|11:29:02 AM|

Modular “travel concierge” services and self-assembled itineraries are quietly rewriting the rules of Europe-bound travel from China.

Duty-free giant set to exit Shanghai airports

12/12/2025|10:42:57 AM|

The appeal of duty-free shopping is shifting from “discounts” to “experience + emotional value.”

Why are Chinese tourists falling in love with Penang?

11/10/2025|3:33:37 PM|

Standing at a turning point

How young people choose their next trip today

11/27/2025|11:49:38 PM|

Over the past two years, the number of unique and specialty hotels on Douyin has increased by 73%.

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