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Trip.com Group targets massive inbound travel growth

02/27/2026|11:09:28 AM|

The company’s 2026 investment strategy prioritises AI innovation and social responsibility initiatives alongside its inbound travel goals.

Lufthansa names new head for Greater China operations

02/28/2026|9:51:39 AM|

A strategic move to deepen localized operations in the Chinese market.

When AI starts booking hotels for you, are travel intermediaries at risk?

02/12/2026|4:05:09 PM|

Adapting under pressure.

Global tourists rush to China for Spring Festival

02/12/2026|4:17:04 PM|

Over the past two weeks, flight bookings by foreign travelers for the Spring Festival holiday have surged over four times compared to last year.

What new shifts are emerging in China’s travel market for 2026?

01/09/2026|5:35:25 PM|

Here’s what the data reveals—and where the opportunities lie.

Chinese tour groups vanish from Europe as independent travel surges

12/25/2025|11:29:02 AM|

Modular “travel concierge” services and self-assembled itineraries are quietly rewriting the rules of Europe-bound travel from China.

Marketing to Chinese Travelers: 3 Key Trends on Xiaohongshu

12/17/2025|4:13:07 PM|

A fresh insight every week — Understand how Chinese traveler demand is changing via Chinese social media platforms.

China Southern sets a new high for China–Australia routes

12/16/2025|1:19:35 PM|

China Southern ranks first among mainland Chinese airlines by passenger traffic on China–Australia routes.

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