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What new shifts are emerging in China’s travel market for 2026?

01/09/2026|5:35:25 PM|

Here’s what the data reveals—and where the opportunities lie.

Bali eyes proof-of-funds rules as overtourism bites

01/15/2026|4:36:49 PM|

The mere possibility of being randomly checked could be enough to reshape travelers’ expectations and behavior.

Canada’s visa-free travel to China: who gains most?

01/19/2026|12:52:17 PM|

Chinese Canadians account for 4.7% of Canada’s population.

Is a stronger RMB the biggest black swan for China’s tourism in 2026?

01/19/2026|8:20:01 AM|

It has hit the gas for outbound travel that was suppressed in previous years.

Over 40% of China–Japan flights in December canceled, with more than 1,900 services cut

12/02/2025|11:38:23 AM|

This could dampen consumption in the Kansai region, which has particularly strong economic ties with China.

Marketing to Chinese Travelers: 3 Key Trends on Xiaohongshu

12/17/2025|4:13:07 PM|

A fresh insight every week — Understand how Chinese traveler demand is changing via Chinese social media platforms.

What Xiaohongshu reveals about Chinese travelers' new needs

12/10/2025|3:45:49 PM|

A fresh insight every week — Understand how Chinese traveler demand is changing via Chinese social media platforms.

Hotels + travel agencies: A smarter play than competing with OTAs

11/19/2025|2:30:31 PM|

Non-standard hotels shouldn’t focus solely on private channels.

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Over 40% of China–Japan flights in December canceled, with more than 1,900 services cut

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JTB forecasts 3% decline in Japan inbound tourism in 2026 as China outlook clouds

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