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Marketing to Chinese Travelers: 3 Key Trends on Xiaohongshu

12/17/2025|9 months ago

A fresh insight every week — Understand how Chinese traveler demand is changing via Chinese social media platforms.

Equestrian tourism in China: How horse-riding holidays are gaining popularity among Millennials

12/01/2025|10 months ago

For Millennials, horseback journeys across China are emerging as a new way to travel deeper, nurture wellbeing, and connect with authentic local culture.

Michelin awards Hotel Keys in China for first time

10/11/2025|11 months ago

The trust issue remains to be unlocked.

2025 TravelDaily Conference: What’s on the global travel industry’s mind?

09/12/2025|1 years ago

New Waves, New World

McKinsey: Global shifts in traveler behavior

09/18/2025|1 years ago

70% of global travelers want to experience destinations like a local.

China’s inbound tourism reshapes OTA competition: Insights from Trip.com’s Q2 earnings

09/05/2025|1 years ago

China is Trip.com’s home turf.

AliBtrip launches one-stop AI solution to drive compliance, cut costs, and elevate experience

09/03/2025|1 years ago

Employee acceptance of AI booking tools is increasing, reaching 78% in the Asia-Pacific region.

Trip.com Group reports 100%+ increase in inbound travel bookings in Q2

08/28/2025|1 years ago

Outbound hotel and air ticket bookings have surpassed 120% of the pre-COVID level for the same period in 2019.

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