Search results for “destination marketing”
Ctrip to develop tourism in Morocco
09/09/2019|2:03:29 PM|
The partnership spans three years and aims at increasing the visibility of Morocco's destination in China, notably through digital advertising campaigns.
Succeeding in the arena of destination marketing - How LA Tourism excels?
05/16/2019|7:57:07 AM|
Los Angeles attracted 1.2 million visitors from China last year. The figure is an all-time, making Los Angeles the number one ranked U.S. city for Chinese travellers.
Destination-based marketing adapts location-driven strategies for consumers on the move
05/09/2019|6:20:04 PM|
Destination-based marketing refers to a way of targeting on-the-go consumers.
What travel marketers should know about people searching for experiences
05/08/2019|10:26:27 AM|
Mobile searches for “things to do/activities” + “near me” have seen a 6X increase over the last two years.
Simpleview acquires travel software provider JackRabbit Systems
12/24/2018|11:20:24 AM|
Simpleview adds approximately 135 new DMO clients with the acquisition, expanding its customer base to more than 900 destinations, including nearly all the top-tier meetings and leisure destinations in North America.
Locals are the real bosses of a destination
11/13/2018|9:51:09 AM|
Not the city, not the hoteliers, locals know the key strengths of an area better than anyone.
Finland leverages partners’ story-telling for destination marketing in China
03/19/2018|8:00:55 AM|
The tech-savvy Finland is transforming itself from a traditional travel model to a digital story-telling approach for marketing in China.
How Virginia is solving the measurement problem with a combination of tools
12/21/2017|11:50:21 AM|
Using a combination of traditional surveys and two measurement tools, Virginia has seen consumers booked hotels at 50% higher rates than average.
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