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Understanding China’s Affluent Travelers: Key Travel Consumption Trends for 2025–2026

01/20/2026|5:47:45 PM|

Looking for More Insights into China’s Travel Market?

What new shifts are emerging in China’s travel market for 2026?

01/09/2026|5:35:25 PM|

Here’s what the data reveals—and where the opportunities lie.

China Business Travel: SMEs Rise, TMC Margin Pressure, and Cross-border Resource Integration Challenges

02/04/2026|2:16:33 PM|

In 2026, how will TMCs adapt to fragmentation, cost pressure, and cross-border complexity?

Unlock new growth opportunities for travel brands on China’s social media platform Bilibili.

12/24/2025|2:02:42 PM|

A fresh insight every week

Alibaba Fliggy invests in AI livestreaming startup Sapience

10/29/2025|11:21:15 PM|

Sapience is building end-to-end AI livestreaming capabilities for hospitality industry.

Etihad Airways restarts Abu Dhabi-Hong Kong service with strong demand

12/09/2025|1:54:48 PM|

The inaugural flight was nearly fully booked.

Hotels + travel agencies: A smarter play than competing with OTAs

11/19/2025|2:30:31 PM|

Non-standard hotels shouldn’t focus solely on private channels.

Alibaba, Marriott announce strategic AI partnership

11/12/2025|11:55:56 PM|

The partnership aims to drive deeper AI adoption across the hospitality industry.

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