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Trip.com Group drives up ad costs on Xiaohongshu, squeezing smaller travel agencies

07/20/2025|6:50:07 PM|

Small and mid-sized travel agencies are struggling under pressure and turning to multiple platforms to diversify customer acquisition.

Alibaba Fliggy invests in AI livestreaming startup Sapience

10/29/2025|11:21:15 PM|

Sapience is building end-to-end AI livestreaming capabilities for hospitality industry.

Chinese women embrace solo travel in Japan

10/09/2025|5:24:59 AM|

One-person travelers” now account for 22% of all Chinese tourists.

Japan's inbound tourism booms, but China charts its own course

06/25/2025|2:30:02 PM|

Japan needs dispersion; China needs expression.

Why airlines bet on sports marketing?

09/30/2025|8:31:39 AM|

Co-creating a cross-cultural consumer experience.

Trip.com looks to go beyond general-purpose AI

08/30/2025|11:17:24 AM|

As AI adoption accelerates, Trip.com’s dual focus on personalisation and operational efficiency positions it as a frontrunner in reshaping digital travel experiences.

Solo trips surge among young travelers

09/28/2025|1:49:36 AM|

The global solo travel market is expected to reach USD 1.07 trillion by 2030.

Where will the next trillion-yuan growth in China’s hospitality industry come from?

09/22/2025|11:53:15 PM|

Exploring new growth opportunities in the dining sector.

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